It has been close to three years of suffering for our industry.

Now, the travel industry is at the brink of reaching pre-pandemic levels again.

Woohoo! So, what exactly happened?

China’s reopening of borders is accelerating travel demand.

  • After nearly three years of being largely cut off from the world, Chinese authorities announced the lifting of several major Covid-related entry restrictions that took effect on January 8th.
  • Among these, China has dropped quarantine requirements for all international arrivals, a significant move away from stringent zero-COVID-19 policies.
  • This comes as the virus continues to spread in China amid what critics are calling a lack of transparency from Beijing.

With China’s own version of Revenge Travel well underway, global air travel capacity stood at only 7% below pre-pandemic levels this week.

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