Gen AI’s impact on the travel industry is accelerating.

To provide a structured perspective, we’ve created a basic use-case mapping for Gen AI in travel.

This mapping ranges from highly specialized, travel-centric applications including customer support to broader, industry-agnostic solutions.

The latter include areas like content marketing creation, but also workforce training, recruiting, and enterprise management use cases, for example, internal knowledge sharing.

For more context on the different categories, here is our latest TNMT Newsletter commentary.

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